With the Regional Executive's deliberation No. 1635 dated December 6, 2021, the "Smart & Start VdA" Notice was approved in favor of new innovative companies, not listed, as well as freelancers, classified as small and micro-enterprises, for the implementation of technological and innovative development plans, within the scope of the Smart Specialization Strategy (S3) of Valle d'Aosta, which identify the growth objectives of the company and demonstrate the possibility of achieving them and their financial sustainability and are aimed at developing new products or services.
The grants provided by the Notice aim to promote the growth of new innovative companies established in Valle d'Aosta, which enhance the results of research at the production level.
RDITALY with its project "Guidexpress" won the first prize in 2022, securing financial support amounting to €107,802.40.
The project involves the experimental development of a pilot product usable for commercial purposes, specifically a smartphone app for iOS and Android to discover places to visit and experiences to live, enhancing and safeguarding the cultural and environmental heritage of Valle d'Aosta.
Thanks to advanced profiling and an algorithm based on artificial intelligence, it will be possible to generate personalized experiential tourist routes for each application user according to family composition, interests, starting location, and motor skills. Through the Big Data collected by the app, public entities will have access to a precise and targeted analysis, in real-time, of tourism trends in Valle d'Aosta. A gamification and remuneration system is planned for the app users and content creators based on points, badges, blockchain tokens, and NFTs.
